WIFFLE BALL
WIFFLE BALL
Objective: Grow the game. Get more kids playing backyard baseball.
Key Message: It all starts somewhere, for most in the backyard with the classic yellow bat.
Insight: Every kid dreams of being their favorite players, in the biggest spots, under the brightest lights.
These ads were designed to have a GIF effect to reveal the child as the star they dream themselves as (not to be side by side images).
